[Video interview] long electric technology in Xie Kang: to scale the technology to brand development
Article by hi joiney
If you play slowly, please Click here to download the interview video After the local broadcast.
Moderator: Netizens Hello, everybody! Today is November 24, 2006, is the fall of 2006 The 68th China Electronics Fair day, we are delighted to have the Jiangsu Changjiang Electronics Technology Co., Ltd. General Manager Mr. Yu Xiekang. Rather special status in general, he first is Semiconductor Association Deputy Secretary-General, China IC Association Secretary-General, the Secretary-General of Jiangsu in the semiconductor industry, always very busy in these days just to have a meeting also held in our busy studio. Please always talk about the following Jiangsu Changjiang Electronics Technology Co., Ltd. of some basic information. Xie Kang
in: Members netizens Hello, everybody! I am Jiangsu Changjiang Electronics Technology Co., Ltd. General Manager, this coincides with our Annual Meeting held in Shanghai, integrated circuits, China’s semiconductor industry this year is a good year, the year is expected, the integrated circuit industry sales exceeded 100 billion yuan mark, an increase of 49% is rather large, the situation is excellent, so we meet flourished as a venue, the HC Network Invited me to talk about our Jiangsu Changjiang Electronics Technology Co., Ltd. situation. Jiangsu Changjiang Electronics Technology Co., Ltd. We are in June 2003 in Shanghai Securities The listing should be is currently the only semiconductor IC packaging and testing industry, a listed company, our company is mainly engaged in the manufacture of semiconductor devices, integrated circuit package Test Should be said to be a brand. Production this year, about 4.5 billion integrated circuits, discrete devices 20 billion, and profit growth than sales growth, sales growth greater than sales growth. This shows that the rising value of the products in our company’s mission is to scale the technology to brand development.
Jiangsu Changjiang Electronics Technology Co., Ltd. General Manager Mr. Yu XiekangModerator: Jiangsu Changjiang Electronics Technology Co., Ltd. is a publicly traded company, I would like to talk about the company in general the process from development to market changes and the experience of it. Xie Kang
in: Should say that I feel the company is relatively difficult start, during the brink of collapse several times in the plight of the company under the leadership of Chairman Wang fashion to lead all employees through the difficulties one after another, and finally in 2003 the company went public, I feel to the public later on enterprises, especially enterprises engaged in the semiconductor industry is critical, because our business is to keep the capital input, and is a continuous input. If the words alone is not enough free cash, through listed, we have the last few years through the adjustment of product structure, so that our products continue to adapt to short and light machine to the needs of development, the company has been considerable development.
Moderator: Listing does not mean the end stage of a business could mean a new beginning, the company’s normal development is still a new challenge. In the total energy can not talk about these areas after the listing of new initiatives, what the future development of the company has a new goal? Xie Kang
in: Our future goals is to first have the scale, no scale impossible. Another technology must be leading, ultimately, to the brand. If size alone, without technology is impossible, but if only the technology, not scale, the enterprises do not. But the scale and technology alone are not brands, our businesses can not enduring. We are planning to gradually by 2010 sales volume reached 100 billion yuan, profit of 2.7 billion or so.
Moderator: The continuous upgrading of product research and development is a business or continue an important aspect of the earlier, the show which brought in total of new products, while product research and development in which progress? Xie Kang
in: I feel this show has been held for many years, we have always participated in the past few years, I feel this show should be a more famous, a brand of switch to show If we pass this switch to show both supply and demand play a greater contact and However, this exhibition ties brought us to meet market demand for small patch devices, and new IC Package, there is FBP, CSP, bump packaging. Basically, the production company in a generation, to prepare a generation, research and development generation products to satisfy the market demand. Moderator: The company should be to develop an increasingly large demand for qualified personnel should be more stringent. Long power in this regard is how to do it? Xie Kang
in: Semiconductor industry needs a square talent-intensive industries, it should be according to our information products, and to us from two aspects, the first step, the first thing within the domestic semiconductor industry’s management personnel and senior management and technical personnel to attract over, smoking and combined with the adjustment of product structure, generous talent from abroad, the company’s management philosophy, product technology and international companies to gradually converge. Are now the senior management of company personnel should say that I am almost half coming from the outside, whether it is the company’s General Manager, Technical Director, Quality Director, Vice President, are all from the outside. Combined with ongoing training within the company, culture, as well as new domestic institutions of higher learning in the Elite Student , Combined with the country so that talent continue to grow. We are here to feel what benefits, on the one hand the management philosophy, management took a number of companies, and we are the product of some management experience, the two combine to make the management and then we heard bringing in products from Taiwan to overseas outstanding products introduced over, we have in the past few years among a wide range of talent market, the funds through this chain, we have made the talent growing in line with company needs.
Moderator: The semiconductor industry should be competitive industry, the market is also facing competition in a globalized market, long power technology in the domestic and international markets is how to do, and you focus on where? Xie Kang
in: Should say that we are now facing city economy, I believe that whatever the industry, should be filled with fierce competition, competition in the semiconductor industry may be more intense than other traditional industries. We speak from the rules of semiconductors, a few years there will be a cycle, so it should be even more formidable competition from the run. China’s semiconductor industry that our technology because we are backward, the lower grade of products, in the product low homogeneity of the competition, many companies are all taking a low-end product homogeneity competition. So we Jiangsu Changjiang Electronics Technology Company of

